SearchCap: Google Search Console beta live, PPC tips & SEO tasks

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:

New Google Search Console may be rolling out for everyone nowJan 22, 2018 by Barry Schwartz
Go check your Google Search Console now. You probably have access to the long-awaited beta version.

15 PPC pro tips for writing text adsJan 22, 2018 by Pauline Jakober
Want to know how to write great paid search ads? Columnist Pauline Jakober shares some tips from her years of experience writing PPC ad copy.

3 SEO tasks to start 2018 off with a bangJan 22, 2018 by Jeremy Knauff
Wondering where to focus your efforts this year in order to gain an edge over your competitors? Columnist Jeremy Knauff has some ideas.

It’s here! ‘Enterprise SEO Platforms: A Marketer’s Guide’ is all new for 2018.Jan 22, 2018 by Digital Marketing Depot
MarTech Today’s “Enterprise SEO Platforms: A Marketer’s Guide” has been updated for 2018. Compiled from

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