Google to boost mobile-friendly algorithm this May

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Google announced on the Webmaster blog that they are going to be boosting the effects of the mobile-friendly algorithm they launched back on April 21, 2015.
Google said the update will happen “beginning in May,” and it “increases the effect of the [mobile-friendly] ranking signal.” Google said if you are already mobile-friendly, you do not have to worry, because “you will not be impacted by this update.”
When the update happens, it will roll out gradually, so you won’t see a major drop-off on non-mobile-friendly websites when the algorithm is pushed out. This kind of sounds like the slow Panda 4.2 rollout, but it is unclear if the rollout will take weeks or months. Google just said it would “start rolling out” the update in the beginning of May.
The mobile-friendly algorithm is a page-by-page signal, so it can take time for Google to asses each page, and that may be why it will be a gradual rollout.

Search Engine Land Source

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