Son of Siri: Viv aims to go way beyond today’s digital assistants

Alexander Supertramp /
There’s a confluence of technology advancements that are dramatically changing “search”: mobile, artificial intelligence, big data and natural language processing. From Siri and Alexa to Facebook M and Jibo, voice UIs and virtual assistants are the future.
Ahead of its public unveiling on Monday, the Washington Post ran a story on next-generation virtual assistant Viv. Viv could be described as Son of Siri or Siri 2.0, with much more focus on AI and commerce. It’s built by the same people who launched Siri before Apple acquired it, including co-founder Dag Kittlaus.
Believe it or not, Siri launched way back in 2009 with the goal of advancing the search experience using a natural language interface and delivering actionable/transactional results rather than a SERP. The Post article uses the example of ordering pizza from a nearby restaurant to showcase Viv’s conversational-transactional potential:
“Get me a pizza from Pizz’a Chicago near my office,” one of the engineers said into his

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