Want to speak at SMX London? Here’s how

SMX London takes place May 22-23, 2018, at etc.venues, 155 Bishopsgate, Liverpool St., London EC2M 3YD. To increase the odds of being selected, be sure to read the agenda. Understand what the sessions are about. Ensure that your pitch is on target to the show’s audience and the session. Please also be very specific about what you intend to cover. Also, if you do not see a particular session listed, it is because there are no openings for that session. Use this form to submit your request.
PLEASE NOTE: Many sessions have already been filled and are not open for pitches. If a session does not appear on the pitch form, it is closed, even if no speakers are appearing on the agenda yet.
As you might guess, interest is high in speaking at Marketing Land conferences. We literally sift through hundreds of submissions to select speakers for the show. Here are some tips that will increase your chances

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Wanted: Session ideas for SMX Advanced

We want your input to help us plan our upcoming SMX Advanced conference, taking place June 12-13, 2018. Specifically, we’d love to hear from you if you have a great idea for a session that you think should be on the agenda. And if you’re interested in speaking at the show, the absolute best way to improve your chances of being chosen is to get involved at this point by suggesting an awesome idea that really catches our attention.
We’re looking for two types of suggestions:
Session ideas for regular SMX sessions. Most sessions at SMX conferences are 60 to 90 minutes in length and feature two or three speakers. Here, we’re not looking for solo presentations; rather, your idea should be a topic where multiple speakers can each weigh in with their own points of view, opinion and suggested tactics. You can let us know if you’re interested in speaking or would just like to see the session

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10 great reasons to book your ticket NOW for SMX West!

The largest gathering of the search marketing community is happening March 13-15 in San Jose, California. Search marketers from around the globe are flocking to SMX West for three days of unrivaled training alongside industry experts in a warm, welcoming environment.
But that’s not the only reason to secure your seat now. In fact, here are 10 more for you to chew on.

Stay up-to-speed on the latest in search. The search marketing industry is defined by change. Honestly, between the time you read this email and Day 1 of the conference, something will change — and it could be something major. At SMX West, you’ll be trained on the most cutting-edge tactics, as well as the latest breaking news and developments. View the complete agenda and our special SEO, SEM and Retail tracks.
Take a deep dive. Attend an SMX workshop. Choose from full-day, rock-star seminars on Google AdWords, advanced SEO, social media advertising, Google Analytics, mobile optimization, technical

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Unite your team at SMX West! Save big on SEO & SEM training with group rates!

SMX West will be here before you know it! The largest gathering of search marketers on the West Coast is happening March 13-15 in San Jose, California. You’ll get three days of unparalleled SEO & SEM training — more than 60 thoughtfully sequenced, expert-led sessions and keynotes across eight deep-dive tracks.
SMX is the place to learn trusted SEO & SEM best practices straight from the experts. Here’s a sneak peek at some of the sessions in store:

The Latest In Advanced Technical SEO
Successful SEO Using Markup & Structured Data
All Google Manual Penalties Explained
JavaScript & PWAs: What SEOs Need To Know
SEO For Google’s Mobile-First Index & Mobile-Friendly World
Must-Have Reports For Search Advertisers
Understanding Offline Targeting And Attribution
Competitive Research For SEM
Faster & Smarter: Moving From Manual to Automated SEM Campaign Management
Advanced Audience Targeting & Management Tactics
How To Maximize & Measure Performance On The Google Display Network
B2B SEM: Meeting Specific Challenges With Really Smart Tactics
There’s only one way to take full advantage

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Act fast! SMX West Super Early Bird rates end Saturday night!

Your search for actionable SEM and SEO tactics is over. Join thousands of search marketers at the largest search marketing conference on the West Coast: Search Engine Land’s SMX West, March 13-15, 2018, in San Jose, California. Rates increase at the end of this week!
Register today for an All Access Pass, and you’ll unlock super early bird savings — $400 off on-site rates! This amazing offer will expire Saturday, December 16, at 11:59 p.m. Don’t delay.
Your All Access Pass unlocks the complete SMX West experience, including:

unlimited access to all sessions, keynotes, and clinics.
free demos of time-saving solutions and products in the Expo Hall.
exclusive networking opportunities.
top-shelf amenities, including hot lunches, WiFi and more.

You’ll also walk away with an SMX hallmark: reliable, actionable tactics you can implement as soon as you return to the office.
If you’re already planning to join us for SMX West, do yourself and your wallet a favor: Register now and save a cool $400! This

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Want to speak at SMX West? Here’s how

The agenda for our upcoming SMX West show is live and we’ve opened up our “speaking pitch” form for select sessions for the show, taking place on March 13 – 15, 2018 at the McEnery Convention Center in San Jose, California.
To increase the odds of being selected, be sure to read the agenda. Understand what the sessions are about. Ensure that your pitch is on target to the show’s audience and the session. Please also be very specific about what you intend to cover. Also, if you do not see a particular session listed, this is because there are no openings for that session. Use this form to submit your request.
PLEASE NOTE: Many sessions have already been filled and are not open for pitches. If a session does not appear on the pitch form, it is closed, even if no speakers are appearing on the agenda yet.
As you might guess, interest is high in speaking

Search Engine Land Source

SLIDESHOW: Photos from the 2017 Search Engine Land Awards Gala

Last week’s awards gala not only celebrated the winners in each category, but also was an evening of celebration for all finalists in attendance. An epic view of the Empire State Building, amazing entertainment by 45 Riots and fabulous fare made it an evening to remember in NYC.
All thanks in part to Search Engine Land Awards program sponsors Google, Acronym Media and Stone Temple. We raise our glass one last time in honor of this year’s nominees and award recipients.
See you in 2018!
Winner & Finalist Photo Gallery

2017 Search Engine Land Awards Gala Photo Gallery from Search Engine Land

Photobooth Fun

2017 Search Engine Land Awards Gala Photobooth Sponsored by Stone Temple from Search Engine Land

The post SLIDESHOW: Photos from the 2017 Search Engine Land Awards Gala appeared first on Search Engine Land.

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The holidays arrived early for local marketers

The holiday season has arrived early for locally focused marketers. Consider the developments that have occurred just in the past week:

Google My Business API added new features, including the ability to manage your Google Posts.
Facebook announced a number of tools and partnerships supporting local discovery, including booking and food ordering.
Google said it now has 50 million Local Guides adding content to Google Maps and search.
Yext started an initiative to verticalize local business listings syndication with “Yext for Food.”

If you spend a lot of time trying to appeal to a locals-only market, SMX East features a number of sessions that you’ll find valuable above and beyond the great content you’ll experience over the full three days of the conference.
Dan Leibson of Local SEO Guide will walk you through the results of The Definitive Guide To Local Search Ranking Factors, one of the largest-ever statistical studies of the local search ranking factors. He’ll show you what they’ve learned about

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Wanted: Session ideas for SMX West

We want your input to help us plan our upcoming SMX West conference, which will be taking place on March 13-15, 2018. Specifically, we’d love to hear from you if you have an great idea for a session that you think should be on the agenda. And if you’re interested in speaking at the show, the absolute best way to improve your chances of being chosen is to get involved at this point, by suggesting an awesome idea that really catches our attention.
We’re looking for two types of suggestions:
Session ideas for regular SMX sessions. Most sessions at SMX conferences are 60-90 minutes in length, and feature 2 to 3 speakers. Here, we’re not looking for solo presentations; rather, your idea should be a topic where multiple speakers can each weigh in with their own point of view, opinion and suggested tactics. You can let us know if you’re interested in speaking or would just like to

Search Engine Land Source

SEO ranking factors: What’s important, what’s not

This week, Google celebrated its 19th birthday. A lot has changed in nearly two decades. Rather than relying primarily on PageRank to evaluate the quality of web pages, Google now uses a whole array of techniques to suggest a wide range of content in response to queries, from simple direct answers to multimedia audio and video files.
With loads of guesswork and assumptions, the debate about Google ranking factors is never-ending and evolves with every algorithm update. What’s on the rise, what’s on the decline, and what still works?
At SMX East, several sessions look closely at today’s most important ranking considerations. In SEO Ranking Factors In 2017: What’s Important, What’s Not, you’ll hear the results of comprehensive studies undertaken by Searchmetrics and SEMRush, which looked at millions of sites to determine what separated winners from losers. You’ll also hear a case study from Herndon Hasty, SEO for the Container Store, which battles with formidable competition from Amazon, Walmart

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