Bing announces AI-powered new ‘intelligent search’ features

At Microsoft’s AI event yesterday in San Francisco, the company showcased its vision for AI-enabled computing, as well as its AI differentiation strategy. The latter essentially boils down to three big ideas: making AI-supported software broadly accessible to people to improve “everyday” experiences, the seamless combining of work and personal functionality in the same tools and the intention to be an ethical AI company.
Microsoft showed how AI and machine learning are now supporting its marquee products, from Windows to Office 365 and Bing. The most impressive demonstration of the day (from a self-interested perspective) featured AI-guided and automated design suggestions in PowerPoint.
There were several Bing-centric AI announcements, all under the heading of “intelligent search“:

Intelligent Answers
Intelligent Image Search
Conversational Search

Intelligent Answers
Think of this as a kind of “next-gen Featured Snippets.” But what is different and interesting is that Bing is often summarizing or comparing multiple sources of information rather than just presenting a single answer.
If there are competing perspectives on an

Search Engine Land Source

Leave a Reply

Your email address will not be published. Required fields are marked *